AviaPay’s launch to create a storm in electronics & media industry

FlySafair, one of the leading low cost-carriers of South Africa, has recently announced that it will be offering cashless transactions in all its flights. To facilitate the payment system, FlySafair has launched a new mobile point of sale (mPOS) system called AviaPay that will enable passengers to used debit and credit cards to make inflight refreshment purchases. Through this launch, FlySafair apparently, has not only become the first South African low-cost carrier to extend such convenience to its passengers, but has also simultaneously penetrating the regional mPOS terminals market.

According to IT News Africa, Aviapay is the result of a strategic partnership between BlueMarket Retail Solutions and major payment service providers of South Africa – PayGate and PosMarket. Reportedly, this solution has marked a commendable debut in the regional electronics and media industry with its outstanding functionality.

Kirby Gordon, the Head of Sales and Distribution of FlySafair has been reported to express his delight at being the first low cost carrier of South Africa to be able to provide their customers with such payment convenience that will make inflight purchases possible with a card. This will not only make transactions easier but also eliminate the hassle of customers having to carry cash with them, he says.

The establishment of such a system has been hailed by leading electronics and media industry players. It is also expected that other airlines will follow FlySafair’s suit in increasing customer convenience.

According to reliable sources, Theron Uys, the Business Development Director of BlueMarket, expressed pleasure over their experience working with FlySafair and hinted at other innovations that will be launched in partnership with FlySafair in the near future. Uys also added that it had been possible to implement the payment system within two months thanks to the dynamism and decisiveness of the FlySafair team.